JFSound - car audio system

Creation of a commercial featuring the models and characteristics of the JFSound car audio system.

Our production company took the project through every stage of the process – storyboard, production and post-production.

During post-production, we reproduced the correct graphic layout of the menu and showed how the software works by making the actors interact with it too. The product was later added to the images we created, where we replaced the real-world product with the one that we designed.

This technique allowed us to be able to introduce the product and its features without having to physically use and operate the system while filming.

Client JFSOUND srl